Ok, so what needs to happen, IMHO, is to have a Master Account that manages the profiles.  As of now, there isn't a page where the master account is clearly accessible and referenced.  The notification emails need to represent what is being created.  If an account is created, send a notification specifying that, which means that a change is necessary to make sense of this.  

Why would we have the same notification being used for 2 completely different activities - very misleading.

Thank you for the feedback, we'll hide one of these options to not confuse anyone:
https://github.com/unaio/una/issues/2730