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Hahaha. Its exactly what I was talking about. People love candy, and with Baloo, you took a candy-name or candy-profile. We do it to achieve something. It is a deception, but in order to achieve what is needed, the deception is justified. In the social arena, there are many strategies. If you go to a bar, with the purpose of picking up a girl, then you choose a username, depending on what you think the girl wants(or is hungry for). This concept is described in many ways. I like to refer to it as clothing of different brands we wear. some wear [Buddhism] to look as if they are [good people] even though they have no idea what either [good] or [Buddhism] really is. But just wearing the brands gives an edge in social life. The more popular brands you wear, the more social popularity points you get. People are hungry for those points. Disney names do give good points. My username [pethol] is just my two names put together [PETer HOLmgren]. It has no meaning and no immediate associations. So I have to work harder for my social points, than someone named [Bambi] or [Baloo] or [Cinderella]...
Its the same when we choose a domain name. It has to have the desired effect to draw the hungry people.
Social Relations - Where deception wears the mask of morality.