Comment to WHY RENTAL MODULES?T...
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Yes - that would be it.
I think the problem is that English is not the native language. I suspect it is Russian. Very sexy language.
"Price $50USD, including support and updates for one year. (The module will still work after the end of the year).
If you wish for continued support and updates, we charge $50 USD per year."
Maybe that is a better formulation.